Oct 21, 2009 at 9:00 am

The 2009 VS Fashion Show Musical Guest: The Black Eyed Peas!

"We are in the middle of a really defining time right now," says Black Eyed Peas co-founder will.i.am. "It’s the end of the traditional era of how we experience and consume music and media." And The Black Eyes Peas are more than happy to test those boundaries. With three Grammy Awards and a fifth studio album called The E.N.D. (The Energy Never Dies), the LA-based quartet is the best selling hip-hop group in music today, having sold over 26 million albums worldwide. The E.N.D. entered the Billboard Top 200 chart at #1, and their songs "Boom Boom Pow" and "I Gotta Feeling" spent 26 consecutive weeks at #1 on the Billboard Hot 100 chart – making Billboard history with the longest successive stay at the top of the chart.

will.i.am is not only the group’s lead MC and its creative engine, but also a fashion designer, actor, social activist and an incredibly sought-after producer. Fergie rode the momentum of her multi-platinum solo album, The Duchess, and blossomed into a fashion icon, as well as landing a starring role in the feature film Nine. Taboo and apl.de.ap, who started the group with will.i.am in the early '90s, have served as cultural ambassadors and have extended their hands into the worlds of acting and philanthropy. And together, the four parts of The Black Eyed Peas have grown the group into an unparalleled story of accomplishment.

This is the group’s first appearance at the Victoria’s Secret Fashion Show.